Tuesday, August 21, 2018

Why 3 Preachers Don't Make a Choir

A tweet popped through my feed that looked like a good lead to a video to show you how my system works.

The tweet looked a little something like this:

A search for the video in question led me to this interview:

In one aspect, this is a terrible example to show a diversity of types within a conversation. It doesn't take a system like mine to reveal this is in an abrasive and aggressive interview openly leaning one direction.

But let's look at a map of each individual's participation in the exchange anyway:

* Grey squares indicate non-scored, prompted interactions that score the same across all types.

The color-coding of my system is designed to reveal the icon using color association.

The colors that appear the most reveal the communication style used in this video.

As you can see, all three men score as Preachers, although you can see Paris Dennard's possible tendency to have more of an Influencer or Entrepreneur style if placed in a less defensive position. (This is why 7 proofs are required to prove a type in my system and this conversation in its entirety only counts as one.)

What is a Preacher? Preachers are assertive framers who place all information into an ongoing narrative they claim impacts everyone--whether they know it or not. One of their more common fallacies is the belief that A = Z, therefore A cannot happen.

This conversation is a chorus of preaching--the host included. The host's score is may be one of the most noteworthy aspects of this exchange, considering the role of his occupation lies on the opposite end of the spectrum. An excellent interviewer will often score as an Explorer.


Because Explorers create space in a conversation by infusing information and asking questions that mediate extremes. This skill has the ability to expand a conversation while simultaneously retaining enough objectivity to keep it from going off the rails.

In this instance, you can see that the host is aligned with Philip Mudd, along with all the consequences that brings. Mainly, enablement of over-aggression. It may seem like a favor in the short-term but, when enabled to escalate too much, can ultimately be a disservice.

So let's bring this back to Trump's tweet.

Did Mudd make his case, or did he leave the door open for Trump to make his?

I'll give you a hint: Trump is the only one who ended his argument with a question. And a question makes space for conversation.

This is what Trump's tweet looks like mapped:

What do you want to bet that a choir will show up to fill that space he just opened for them to respond to his assertion?

Time will tell. This is all happening real-time, but I would expect this to become a talking point among Trump supporters.

Have a video you want me to analyze? Tweet me a link @SheralynPratt.

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